Before GN+P:
Division Media Director at Pepsi
Planning Director at MPG
Planning Director at The MediaEdge
Favorite client experiences:
Helping launch Intel's Centrino Chip
Working with Pepsi's media partners on co-developed content and branded entertainment
Hometown:
San Rafael, California
Alma mater:
Cornell University
Recommends:
Growing your own organic garden
Traveling through Nepal, Tanzania, or Peru
Hitting "reset" on games until the initial play is one you know you can win
Significant others:
Husband Ray and son Alex
Office space neat or messy:
"To the untrained eye, it is chaos. But on closer inspection, these are strategically positioned stacks of color-coded and carefully-clipped papers, each with a distinct purpose in its placement."
Why do you excel in your job?
"My calculator is bigger than anyone else's."